The song was accompanying by the music video (directed by ASAP Rocky and Shomi Patwary), which was officially released at midnight on the website, which had previously displayed a countdown timer. On October 3, Rocky released the album's promotional single, ' Multiply' featuring Memphis-based rapper Juicy J. On October 2, 2014, ASAP Yams and ASAP Rocky posted links to their website, and then announced that Rocky's new single would be releasing at midnight. Come on let's go.' That's where it started.' Release and promotion Дanger Mouse served as an executive producer, and contributed production on several of the album's tracks. You got your guitar.' He played it and I was just like, 'Stop man. I was like, 'I'm not about to listen to that, man. He was out there playing and stuff and he comes,' Rocky explained of his first encounter with Fox. This kid comes with his guitar and stuff. I came outside and we waiting for our Uber to go to Starbucks, tired. Hector Delgado and Rocky say that they met Joe Fox while roaming the streets of London: 'I met the man. Upon the release of the song ' M's' (stylized 'M'$'), Rocky revealed that he had also worked with New York City rapper Mos Def, as well as up-and-coming British musician Joe Fox (who is prominently featured on many tracks on the album). And I hope I get to do it for a very long time.' Composition I'm named after Rakim, and I'm finally facing what it means: I was born to do this shit. Like slang for ' Allah.' It's the return of the god MC. On March 26, 2015, in an interview with GQ, Rocky deciphered the album's title: 'I'm claiming ownership of my legacy. Upon ASAP Yams' death, Rocky revealed that his second album would be executive produced by himself and Yams, alongside rapper Juicy J, and record producer Danger Mouse as well as collaborating with artists such as FKA Twigs and Lykke Li, with production by Clams Casino.ДЄfter performing at the 2015's South by Southwest (SXSW) festival, ASAP Rocky revealed to Billboard, that the title to his second album would be A.L.L.A. On January 18, 2015, ASAP Rocky's mentor and business partner ASAP Yams died at the age of 26, which greatly affected the album's development.

On October 2, 2014, Rocky announced that he signed a contract for worldwide representation with William Morris Endeavor. On September 26, 2014, ASAP Mob's founder ASAP Yams announced on his Tumblr account that the group scrapped the release for their collective's album, L.O.R.D., and instead named Rocky's second album as the label's next release.

ASAP Rocky revealed that he had been working on his second album. On March 16, 2014, announcements were made for two releases including their first instrumental mixtape, Beauty and the Beast: Slowed Down Sessions (Chapter 1), and the ASAP Mob's collaborative album, L.O.R.D. ASAP Rocky, interviewed by CRWN in April 2015. I got to a point where I just was like, 'I need to do something about this shit.' This is the return of the God emcee, I'm talking some lord shit on this next album, At.$AP. I'm getting a headache thinking about it. I got to a point where I felt like I was 26 I felt Rap was shit. I was intimidated because those shoes are too big to fulfill or walk in. That's like being named Michael Jordan or Magic Johnson to me, you get what I'm saying? Or Kobe Bryant or something like that. I was fortunate enough to be named after one of the greatest emcees of all time. People wanna hear bars, they wanna hear some music, they wanna hear me rapping. The album was certified platinum by the Recording Industry Association of America (RIAA). It is Rocky's second US number-one album. The album received generally positive reviews from critics and debuted at number one on the US Billboard 200. ASAP was supported by three singles: ' Lord Pretty Flacko Jodye 2 (LPFJ2)', ' Everyday', and ' LSD'. The album features guest appearances from Bones, Joe Fox, Future, Schoolboy Q, Kanye West, Lil Wayne, and A-Cyde, among others.ДЄt. The album's executive production was provided by Danger Mouse, mentor ASAP Yams and Rocky himself, featuring production by Rocky and Danger Mouse, as well as a variety of several high-profile producers, including co-executive producers Hector Delgado and Juicy J, Jim Jonsin, FnZ, Frans Mernick, Kanye West, Thelonious Martin, and Mark Ronson, among others. The record serves as a sequel from Rocky's previous studio effort Long. It was released on May 26, 2015, by ASAP Worldwide, Polo Grounds Music, and RCA Records. ASAP (stylized as AT.$AP) is the second studio album by American rapper ASAP Rocky.

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